Redmon’s Rule #119 – Build Longevity with Business Engagement

Successful businesses are well rewarded for their ability to meet stakeholder demands, and the most invested proponent of any business is its community. Business engagement – through educational programs, participation on advisory boards, philanthropy, or otherwise – provides a two-fold reward.It promotes long-term economic stability and growth in the local area, and the future availability… Read more »

Redmon’s Rule #118 – It Starts with “Yes!”

If attitudes are contagious, make sure you’re spreading the right one. Executives are reminded to lead by example, and always with a positive attitude. But how is positivity emanated? Practice a new paradigm by starting with “yes!” An attitude is an outlook, but “yes” is a declaration. When you start with “yes,” every challenge has… Read more »

Redmon’s Rule #117 – Managing Change Avoidance

Leading in this transformative time requires the ability to recognize the need for change before circumstances necessitate it. When planning for change, think long-term. Doing so allows you and your team to mitigate challenges before they occur. It’s human nature to resist change. Make facing the unfamiliar enlightening, not frightening, by removing emergent tasks.  … Read more »

Redmon’s Rule #116 – Praising the Process

It’s easy to focus on wins, but what about the process of achieving them? Let your team members know that a commitment to optimizing solutions matters. Fixed-mindsets view abilities as finite. Growth-mindsets understand that abilities can be developed. Foster a growth-mindset in your organization by rewarding perseverance, valuing potential, and encouraging innovative thinking.  

Rule #115 – Building Brand Equity

When building brand equity, consider these four factors: brand name awareness, brand associations, perceived brand quality, and brand loyalty. Boost the marketing and financial value of your company by increasing your brand’s strength in the marketplace. Focus first on augmenting your brand’s perceived value. This will build loyalty, reduce your brand’s vulnerability to competitors’ actions,… Read more »

Rule #113- Learn Through Listening

As a manager, it’s imperative that you step back occasionally and just listen. By listening to your team members, you can discover small issues plaguing team members that can easily be alleviated before they balloon, and you can also learn about new ideas and strategies that your employees have that may make a substantial difference… Read more »

Rule #112 – Celebrate the Small Wins

Employee morale can have a detrimental effect on the success of your company. It’s not every day that you win a multi-million dollar contract or close a deal with a new client you’ve been targeting for years. For this reason, it’s important to celebrate the small wins within your company to keep your team engaged… Read more »

Rule #111 – Too Thin for Comfort

As an entrepreneur, time is certainly not something you have in excess. Running your business, regardless of the size, is time consuming enough, but when you throw in business meetings, charity events, different boards and organizations you chair on, speaking events, and other schedule constraints, there is little time left for sleep or your personal… Read more »

Rule #110 – To Lead Is to Help Others Succeed

True leadership is more like being a coach than a task master. A leader’s role is to help develop people so they can perform better and reach their potential. When that happens, everyone wins. How do you lead?